Honolulu PD Named Among Most Social Friendly Police Departments in the Nation
Social media is an invaluable tool when it comes to policing and the Honolulu Police Department has just been ranked as one of the top departments in the nation.
An independent assessment by MPHProgramsList.com ranked HPD 13 out of 50 in a list of "Most Social Media Friendly Police Departments"
The recognition comes after a survey of 600 citizens found that 70% had a Facebook profile and said they wanted to receive updates from the Honolulu Police Department.
Kinoshita Communications is an award-winning, public relations and social media strategy firm, led by Laura K. Kinoshita, a 20-year veteran of public relations and 12-year resident of the Hawaiian Islands.
Prior to working with Honolulu Police Department, Kinoshita Communications provided an overview of social media in law enforcement for the Hawaii State Law Enforcement Officers Association (HSLEOA) in 2011:
The Honolulu Police Department hired Kinoshita Communications LLC following a competitive bidding process for online community engagement services several months later.
Multiple meetings then took place with HPD division heads, internal stakeholders and community residents to ensure a research-based approach in developing an online community engagement strategy.
The Honolulu Police Department was recently featured in a television newscast following the successful use of social media during a partial evacuation of Waikiki resulting from a suspicious package left at a popular shopping center:
Hawaii News Now - KGMB and KHNL
In working with the Honolulu Police Department, Kinoshita Communications helped the department kick off its first year as a Virtual Unit and provided training in the following areas:
- Understanding Social Media and Its Impact on Culture
- Developing a Social Media Policy for Law Enforcement
- Impacts of Social Media in Law Enforcement: Protecting Officer and Career Safety while Serving the Public
- Mitigating Risks of Social Media: Safety Measures and Privacy
- Duties of a Social Media Liaison
- Fundamentals of Twitter for Law Enforcement
- Facebook Fundamentals
- Advanced Strategies for Facebook
- Time-Saving Tools
- Setting Goals: Measurement and Analytics
- Live Web Introductions to Fellow Officers Using Social Media
Case studies, research and ongoing consulting helped extend and reinforce the training curriculum.
Benefits of Social Media in Law Enforcement:
Thousands of citizens now receive HPD Twitter alerts or updates in their Facebook timeline. Posts consist of public safety concerns and requests from the public to help solve crimes, as well as other policing information.
Tips received via social media have helped the police identify eight suspects and have directly led to citizen arrests. Road hazards, evacuation routes and warnings about suspicious activities also help keep the community informed and safe.
Online sites like Facebook and Twitter are dramatically expanding the department's reach, allowing for faster problem solving, better investigation of crimes and stronger community relationships.
To learn what social media can do for your organization, contact us today.